FC Barcelona Fan Token (BAR) is a utility token created in collaboration between FC Barcelona and Chiliz, a global blockchain financial technology provider for the sports and entertainment industry. Fan tokens are digital assets that never expire, and provide their holders with an ability to vote in polls and participate in quizzes & contests published on the Socios.com app - a sports fan engagement platform developed by Chiliz and built on Chiliz Chain.

$BAR is the one and only official fan token of Barça that provides fans with a tokenized share of influence in the life of their favorite club. The token was created with the aim of bringing the community closer together and attracting a global audience by making it easier to interact with the soccer team.

The launch of the BAR token took place in June 2020, BAR offered its owners the right to participate in surveys related to the activities of FC Barcelona, ​​plus the opportunity to earn unique prizes. Token holders vote using a smart contract, and FC Barcelona must take into account the outcome of the poll and implement the results.

Fan Tokens serve as a membership that allows users to compete for exclusive rewards and team recognition. Rewards include match tickets, exclusive fan experiences, Socios.com bonuses, club NFTs and digital badges. Through BAR, members can purchase VIP goods / services, VIP access to stadiums and match tickets, and rare collectible items. Users can stake BAR for NFT rewards, and also gain access to the gamified utility.

## Who Are the Founders of FC Barcelona Fan Token?

FC Barcelona probably needs no introduction. However, for those who don’t know, FC Barcelona (also known as Barça) is a professional football club from Barcelona, ​​Catalonia (ESP), founded in 1899 by a group of Swiss, Spanish, German and English footballers. Currently, Barça is one of the most popular and talented teams in the world with a huge fan base and massive social media support.

The team competes in La Liga, the top flight of Spanish football. On the international stage, Barcelona has amassed the following trophies: 5 UEFA Champions League titles, 4 UEFA Cup Winners' Cups, 5 UEFA Super Cups, 3 Inter-Cities Fairs Cups, and 3 FIFA Club World Cups. Some of the most famous players of all time including Lionel Messi, Neymar, Ronaldinho and Diego Maradona have played for the club.

FC Barcelona Fan Token (BAR) was launched on June 22, 2020 through the Chiliz platform, in cooperation with Socios.com. Chiliz (CHZ) provides sports and entertainment organizations / clubs with a blockchain-based toolkit that helps them attract, grow and monetize their audience. The company's goal was to improve the existing fan experience and, thus, created a channel for interacting with fans. The platform was built from scratch on the Chiliz blockchain, and uses CHZ as the main currency. Moreover, the platform allows fans to purchase the official tokens of popular sports teams, including the FC Barcelona Fan Token (BAR).

Alexandre Dreyfus is CEO of Chiliz and Socios.com. As a skilled web entrepreneur with over 20 years of digital experience, Dreyfus has an interesting resume. In the 90s, he developed an interactive travel guide known as Webcity. Later on, in the 00s, he founded two rather successful and major online poker projects such as Winamax and Chilipoker; then, in 2013, he became an owner of the Global Poker Index and The Hendon Mob. On top of that, in 2017 Dreyfus founded Chiliz, a digital currency for sports & entertainment platforms. And in 2018, Socios.com was born, with the goal of providing football and sports clubs with an opportunity to monetize their fan bases by introducing blockchain technology.

## What Makes FC Barcelona Fan Token Unique?

The key features of the BAR token are as follows:

To become part of the community, start influencing club decisions and participate in Fan Rewards contests, you must have at least one $BAR. However, the weight of your vote depends on the number of tokens you have, and some activities may require more than just one token.

Token holders have their own perks, including VIP access to the Camp Nou home stadium, the opportunity to meet world famous football legends, as well as the chance to attend autograph sessions and get signed items & team merch.

Barça uses Socios.com to get closer to fans and receive their opinions by posting polls. BAR holders can vote only once, but if a user has 10 tokens, then his vote will be counted as 10. To maintain fair results, polls are limited to a certain amount of tokens, which is set by the club itself.

The Socios platform has a bonus system, so BAR holders get VIP access to all home league, cup and European matches.